UNCTAD mentions that measuring e-commerce is a prerequisite for understanding its economic role and contribution to GDP, employment, and development, as well as for evidence-based policymaking. Beyond total e-commerce, the distinction between domestic and cross-border e-commerce is important to understand to what extent e-commerce contributes to exports and imports. The UNCTAD Secretariat has received various enquiries from countries asking for guidance and support to measure the monetary value of e-commerce and digitally ordered trade.
UNCTAD has prepared a report “MEASURING THE VALUE OF E-COMMERCE“ benefited from discussion during the third meeting of the UNCTAD Working Group on Measuring E-commerce and the Digital Economy in November 2022.
This report was prepared by Daniel Ker, UNCTAD under the supervision of Pilar Fajarnes-Garces and Torbjörn Fredriksson.
The report can be found here.
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09.12.2023